As the market matures and young people share elsewhere, growing pains hit Silicon Valley
Snapchat – falling into line behind Facebook and Twitter – has become the latest social network to report declining user numbers in its half year results.
Snap Inc, the parent company of the app known for its disappearing messages and photograph filters, revealed that in the three months to the end of June active daily user numbers shrank from 191 million to 188 million, a 1.5% decline. It followed a controversial redesign that had prompted more than a million people to sign a petition to reverse the “annoying” changes. It has also faced intense competition from Facebook-owned Instagram.
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