Published: September 20, 2018
Brushbox aimed ‘foul’ marketing campaign at first-year university students across the UK
A toothbrush subscription company has apologised after attracting heavy criticism for a “foul” marketing campaign aimed at first-year students arriving at universities across the UK.
Brushbox admitted that the inclusion of a beer mat with a suggestive image of a woman’s mouth drooling a white substance resembling semen, with the phrase “spit or swallow” on the reverse, was an error of judgment.
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