Published: November 05, 2018
The prime minister’s tour and ‘daggy dad’ media strategy have proved a viral recipe for ridicule
The internet is never kind to politicians but, when you are a prime minister on an aggressive pre-election tour, with a folksy “daggy dad” media strategy and a bus with your face on it, it becomes ruthless.
Add in the existence of Photoshop and an over-reliance on the phrase “fair dinkum”, and you have a viral recipe for ridicule.
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