Virgin Australia announces US-style plan to honour veterans on every flight

Airline joins News Corp campaign, but critic says veterans are being overused for corporate branding

Will Australians travelling on Virgin Australia flights soon be rising in their seats to applaud servicemen on board as they do on most US airlines?

A new campaign being driven by News Corp Australia – and which has been backed by the prime minister, Scott Morrison – aims to recognise veterans and their service using newspapers and Foxtel in association with select corporations.

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from The Guardian https://ift.tt/2AKOMsN
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