Published: December 09, 2018
Competition regulator ACCC calls for body with power to look into algorithms and business practices
A powerful new authority to oversee the commercial activities of Google and Facebook has been recommended by Australia’s competition regulator in a landmark report on how to ensure the multinational digital behemoths behave fairly.
The proposed new body would have the power to require information on how the two companies adapt their algorithms – the machine-driven formulas that rank content and determine what users will see first – as well as investigate whether Google and Facebook are favouring their own businesses ahead of other companies.
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