Vegan Magnum's launch a sign of an 'increasing problem for the dairy industry'

As peak Australian farming body bemoans advent of pea protein-based bar, others hail ‘smart move’ by Unilever

The peak body for Australian dairy farmers has labelled a new vegan Magnum made of pea protein “a problem for the dairy industry” and said it should not be called an ice-cream.

The vegan Magnum, released widely in Australia this month, is a dairy-free version of the popular ice-cream snack. It features dairy-free chocolate made from coconut oil and cacao butter, and pea protein flavoured with vanilla.

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from The Guardian http://bit.ly/2D8BLJo
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