Published: March 03, 2019
The bruising departure of cult favourite Bruno Fornaroli has laid bare Melbourne City’s challenge to captivate fans
Melbourne City last week dotted the final i on its relationship with Bruno Fornaroli. How the club and its former captain each addressed the break-up provided further insight into the existential challenge that continues to undermine what should be the most ambitious project in Australian football.
City announced the news on Tuesday evening in routine fashion with a succinct media release containing a synopsis of the Uruguayan’s time at the club and thanks for his service. It was quintessential City: polite, professional, efficient. From a corporate communications point of view it did exactly what it was supposed to.
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