Published: March 06, 2019
The mining company engaged Sir Lynton Crosby’s firm to push anti-renewables message and counter anti-coal activists
The multinational mining giant Glencore spent millions bankrolling a secret, globally coordinated campaign to prop up coal demand by undermining environmental activists, influencing politicians and spreading sophisticated pro-coal messaging on social media.
An investigation by Guardian Australia can reveal the covert campaign, dubbed “Project Caesar”, was orchestrated by world-renowned political operatives at the C|T Group, the firm founded by Sir Lynton Crosby and Mark Textor.
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