As pollsters, we are rightly in the firing line after the Australian election. What happened? | Peter Lewis

The fact that our predictions didn’t match the result challenges us to be more critical about the information we collect

While progressives struggle to make sense of the weekend election result, the pollsters whose projections created the security blanket of certainty around a Labor win are rightly in the firing line.

I don’t think there is any simple answer to address what appears to have gone wrong with the polls this election, rather we need to look at the perfect storm of declining voter engagement, shifting demographics and technological change.

Continue reading...

from The Guardian http://bit.ly/2JTwSsX
via
0 Comments