The end of credits: why doesn't Netflix want us to watch them?

The end credits are an unsexy but important part of the experience – but streaming platforms seem to be interested only in getting us to the next piece of content

The second that final spoonful goes in your mouth the waiter runs over, noisily clears the plates away and shoves a new menu under your nose, while insisting that you order the set menu immediately. That’s the experience we all have when watching films and TV on streaming platforms.

The end credit sequence is an unsexy but still important part of the film-going experience. It can be a key moment of contemplation, to assess, absorb and reflect on everything you have just experienced. It can be a moment of musical resolve. It can be a place to see the countless hundreds of people who worked to create something from nothing (not just the famous ones). Or it can just be an excuse to look for crew members with funny names. But the current trend with virtually all the streaming services is to treat end credits as having the same artistic merit as a DFS Summer Sofa Sale ad. Our entertainment goes from being a work of art that could resonate for years afterwards to “content” that is to be guzzled as fast as possible from an endless bargain bucket.

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from The Guardian https://ift.tt/37t6f7Z
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