Big Tech may not be afraid of a boycott. But it might fear a regulator

The exodus of Facebook advertisers gets headlines, but a British proposal to rein in the giants may be more effective

Mark Zuckerberg is taking a relaxed view of the boycott by major advertisers over the proliferation of hate speech on Facebook. They’ll be back “soon enough”, the founder was reported to have said last week.

He may be right. When your annual advertising revenues are $70bn (£56bn), you can afford to suffer a few dropouts. Boycotts have fizzled out in the past. But will Zuckerberg be so chilled about an attack – or potential attack – that is regulatory and economic in nature?

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from The Guardian https://ift.tt/2YZNTbZ
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