Published: December 02, 2021
Nearly half of the A-League Women’s season will be played in conjunction with the men’s competition as next year’s World Cup looms
The concept of the double-header has been a controversial topic for about as long as they have been around. To the advocates, they attract normally otherwise-engaged eyeballs for free. To the detractors, they perpetuate a problematic less-popular-little-sister vibe – whether intentional or not.
The objective is thus: schedule a women’s domestic match directly before a men’s and the former can piggy-back off the crowds already attending the latter. The women’s game consequently gets more exposure and broadcasters are financially content.
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